AI Insights · Timothy · July 2023
Top 5 Social Networking Apps Performance in Kenya Q2 2023
Explore the performance of the top 5 social networking apps in Kenya for Q2 2023, including weekly downloads, revenue, and active users trends.
During Q2 2023, the top 5 social networking apps in Kenya exhibited varied performance metrics in terms of weekly downloads, revenue, and active users. Here’s a detailed look at each app's performance:
Tango - Live Stream, Go Live saw a fluctuating trend in weekly revenue, peaking at approximately $814 in early May. Weekly downloads showed a significant increase towards the end of the quarter, reaching around 2.2K by the last week of June. Active users also saw growth, climbing from around 15.5K at the start of the quarter to 20K by the end.
Skype maintained a steady weekly revenue, with minor fluctuations, peaking at $405 in mid-June. Weekly downloads were relatively stable, with a slight peak in early May at about 3.6K. Active users remained consistent, averaging around 22K throughout the quarter.
Telegram Messenger experienced steady weekly revenue, averaging around $250. Weekly downloads peaked at nearly 50K in mid-April but showed a general decline towards the end of the quarter. However, the app sustained a high number of active users, consistently above 2M.
Numero: Second Phone Number had stable weekly revenue, hovering around $500. Weekly downloads saw a decline early in the quarter but rebounded to about 1.7K by the end of June. Active users also showed a steady trend, averaging around 6K.
Grindr - Gay Dating & Chat experienced a gradual increase in weekly revenue, peaking at $220 by the end of June. Weekly downloads saw significant growth, reaching approximately 1.7K in the last week of June. Active users also increased, ending the quarter at about 38.5K.
These insights are based on data from Sensor Tower. For more detailed analytics and insights, visit Sensor Tower's website.